For the Russell Athletic Bowl, we wanted to honor the relationship between player and coach and the lifelong power of team. So, we released two videos inspired by actual letters from an Indiana high school football coach and one of his graduating seniors.
The “Dear Seniors” effort included a month-long social media campaign featuring real letters from high school coaches to their seniors.
Russell Athletic
In this motion graphics piece, we were given the opportunity to bring to life still images from the Russell Settle Your Score campaign. Focusing on the extraordinary image of Coach Ralph, we moved into the stories of those teams who lost their championship games by a touchdown or less.
CREDITS
Director/Motion Designer: Carson Catlin
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Russell Athletic
Benjamin Russell invented the sweatshirt in 1930. Barkley Films invented this edit in 2017. Both are monumental.
CREDITS
Editor: Nick Stout
