Being from Kansas City, we have sampled our fair share of Boulevard products. So when we got the opportunity to tell the story of Boulevard’s humble beginnings with UMB, we cracked open a couple Pale Ales and got to work.
NEED A DISCRIPTION!
Big sports brands celebrate the winners. Russell Athletic chose to defend the losers. Using sound design and after effects, we honored those heartbreaking losses. By panning in and around images captured by high school photographers, we created a truly moving piece celebrating the losses that motivate us to press on in the spirit of team.
Motion Designer: Carson Catlin
